As part of the Paris Fashion Week 2019, H.stories orchestrated the press presentation and influencers Of the House Dr. Franjes Firenze, specialized in high-end home fragrances. The event took place in the prestigious setting of the Vivienne Palace, offering a setting that matches the elegance and refinement of the Italian brand.
For three days, nearly 100 guests per day — journalists, influencers and professionals in the sector — were welcomed in an immersive atmosphere designed around the House's olfactory universe.
H.stories ensured all of the production, the logistical coordination as well as thepersonalized welcome guests.
We have designed a fluid and immersive journey, allowing guests to discover the House's iconic fragrances while enjoying a special moment. Elegant presentation spaces, vegetable touches, a tailor-made welcome and a meticulous organization made it possible to enhance each encounter between the brand and its target audiences.
